Feedback is limited
Competitive players often have little objective, pattern-level feedback on their own matches.
EARLY ACCESS · BUILT FOR BADMINTON
See what your match is actually telling you.
Turn your badminton match footage into clear, evidence-backed insights on your shot patterns, performance and what to work on next.
Working with players, coaches and training partners.
MATCH ANALYSIS
24:18Quarter final · Court 3
MATCH FOOTAGEPLAYER APLAYER B
SHOT DISTRIBUTION64%
RALLY LENGTH8.4 avg
KEY INSIGHT
Backhand rear corner is creating repeat pressure.
07 forced lifts04 errors
EVIDENCE CHECKEDPATTERN FOUND3 repeat patterns
TRACKINGShuttle path mapped
01RECORD
02ANALYZE
03UNDERSTAND
04ACT
THE GAP
Your footage has answers. Finding them takes time.
Players already record their matches. The useful part is trapped inside the footage — between the rallies, the patterns and the moments nobody has time to replay.
Video review doesn't scale
A detailed review takes significant coach time, making it difficult to analyze every match and every player.
Badminton is different
Generic sports-analysis tools can miss badminton-specific patterns and produce insights players cannot trust.
THE TRANSFORMATION
From match footage to something you can act on.
01
Your match
Video recorded on a phone.
02
TRACKING
ShuttleArc
Tracks players, shuttle and shots.
03
REPEAT PATTERN
Patterns
Finds repeated behaviours and problem areas.
04
EVIDENCE CHECKED
Your insight
Clear feedback on what to work on next.
THE PRODUCTSee the game
See the game
behind the game.
ShuttleArc turns hours of footage into a clearer picture of how you actually played.
MATCH ANALYSIS
24:18Quarter final · Court 3
MATCH FOOTAGEPLAYER APLAYER B
SHOT DISTRIBUTION64%
RALLY LENGTH8.4 avg
KEY INSIGHT
Backhand rear corner is creating repeat pressure.
07 forced lifts04 errors
EVIDENCE CHECKEDSHOT DISTRIBUTIONForehand · 42%
COURT POSITIONINGRear-court pressure
RALLY PATTERNSLong rally · 8.4 avg
ILLUSTRATIVE PRODUCT PREVIEW
THE PRINCIPLE
We'd rather say nothing than guess.
Every insight should be supported by what the match actually shows. When the evidence isn't strong enough, ShuttleArc should say so.
INSIGHT VERIFIED SIGNAL
Your backhand rear corner is creating repeat pressure.
EVIDENCE FROM THIS MATCH
07forced lifts
04errors from zone
03repeat patterns
HOW IT WORKSLess guessing.
Less guessing.
More knowing.
A simple workflow that starts with the match you already recorded and ends with a clearer next step.
01
Upload
Send in your match footage.
02
Analyze
Players, shuttle movement, shots and rally patterns are mapped from the footage.
03
Understand
Receive a clear breakdown of what happened and what to focus on next.
FOR PLAYERS
Your footage. Your patterns. Your next focus.
Use your own match footage to understand your game — and share useful, specific insights with a coach or training partner.
Join Early AccessMATCHANALYSISPLAYER INSIGHTS
PLAYER OVERVIEWEARLY ACCESS
A
Player A4 matches · Reviewed
B
Player B2 matches · In progress
C
Player C3 matches · Reviewed
LESS REVIEW TIMESpend time coaching, not scrubbing footage.
FOR COACHES
Give coaches more signal, not more footage.
Coaches are part of our early validation process — helping shape a tool that can surface deeper player insights without hours of manual review.
Coach InterestTHE BIGGER PICTUREBuilt to understand more
Built to understand more
than one match.
The first step is understanding what happened in the match in front of you. The bigger goal is helping players and the people around them turn that understanding into better performance over time.
01 · UNDERSTAND
Start with the match.
Turn the footage you already have into a clearer picture of how the game was played.
02 · IMPROVE
Turn insight into progress.
Build a deeper understanding of performance beyond any single match.
03 · CONNECT
Bring the game closer together.
Create better ways for players, coaches and the wider badminton community to learn from performance.
HELP SHAPE SHUTTLEARC
Tell us what you want to see next.
Have an idea, a feature request, or something you wish ShuttleArc could do? Tell us. We're building this with players and coaches.
EARLY ACCESS
Your next match could tell you more.
Join the early-access group and help shape what ShuttleArc becomes.